Summary:

This webinar introduces attendees to Twitter, the fastest-growing and most talked-about social network of recent times. Twitter is a microblog service launched in 2006 which exploded in popularity in the past year, causing marketers and communicators all over the world to take notice.

Event Type: Webinar

Address: Webinar, Webinar

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Trainer: Steve Dunne FPRCA

Event Overview

How attendees will benefit:

Attendees will walk away with an understanding of how to get the most out of Twitter themselves and become well-versed in case studies demonstrating successful PR & marketing campaigns that leveraged Twitter. Who should attend: PR professionals who are new to social media in general and Twitter in particular, as well as those who know Twitter but want a better understanding of how to leverage it on behalf of their clients.

What attendees will learn:

– What Twitter is

 -Antecedents of Twitter

-Case studies (good & bad) of Twitter campaigns

– The Golden Rules of using Twitter for campaigns.

– Getting the most out of Twitter yourself

Course materials:

Attendees will receive comprehensive presentation slides.

To Register for this course please click here