MediaSmart, a distinctive personalised approach to helping spokespeople consider and prepare for all types of communication and engagement, has been launched by three experienced media trainers who are also hands-on strategic communication consultants.
The new service offers clients the opportunity to choose from a range of coaching modules that match their most urgent requirements, which are then further tailored to individual needs and circumstances. MediaSmart’s seven coaching modules include an introduction to the relevant media landscape, key message development and delivery, issues and crisis management, thought leadership and internal communications.
Clients can start the process of choosing the programme that is right for them both quickly and conveniently by using a unique instant online quotation system that ensures the right media coaching session will be developed, and at the right cost.
MediaSmart is headed by three coaches – Robert Metcalfe, Simon Mowbray and Ian Jesnick – who all have experience of delivering best in class strategic consumer and business to business communication consultancy to start-ups, SMEs, blue chips, multinationals and organisations operating in today’s fast changing media landscape. The management team also includes MediaSmart business development director Anouska Leon.
“Unfocused generic media training is often a waste of time and money for spokespeople in companies and organisations, whereas bespoke media coaching related to the targeted delivery of compelling key messages is a smart investment,” explains MediaSmart consultant Simon Mowbray.
“All our coaching is personalised and designed by a first-class team that has top-level experience in journalism, media training and strategic communication consultancy, including in the increasingly important social and digital arena.
“In particular, we focus on how individuals can naturally articulate and deliver appropriate key messages in any media context, whilst offering proprietary tools as part of all of our coaching packages that will ensure that all spokespeople can prepare smartly and swiftly for all future eventualities and scenarios.”
Companies, organisations and their existing and potential spokespeople can get more information about MediaSmart, and initiate receipt of a personalised quotation for media coaching at https://mediasmart.training/