With growing public awareness and a spotlight on the UK due to the UN Convention on Climate Change (COP26) in Glasgow, communications professionals are increasingly being asked to engage with audiences about climate change. Communicators have a huge role to play in shaping how society responds to the challenges we face and inspiring people to act.
Despite growing awareness amongst the public, misinformation about climate change is still widely reported. Grounding your communications in science is one of the best ways to tackle misinformation while also ensuring that you are delivering credible and engaging content.
This course, delivered by the Royal Meteorological Society is designed to empower communicators by providing the knowledge and tools to engage audiences in climate change. We can help your teams understand the science behind climate change, what it might mean for the future and how to explain this to your audiences. By the end of the course, teams will also feel confident in finding trustworthy resources and have access to climate experts.
Kirsty McCabe, Weather Producer and Presenter at Sky News commented:
“The training was well structured and interesting, tailored to match our needs and great care was put into delivering it virtually. We now feel armed with all the most up-to-date information.”
Matt Taylor, BBC Broadcast Meteorologist said:
“It was an immensely engaging and interactive course that explored every aspect of climate change. Through real environmental examples and references to past climate it helped give us ways to communicate the facts”
This training course will be broken down into three sections:
- Climate Change – The facts and evidence
Helping you to understand the science behind climate change, the connection between climate and weather, and how our climate has changed so far. This section of the training will also explain the jargon associated with climate change.
- What does the Future Hold?
We will share knowledge about how the impacts of climate change could affect us in the future and explain what steps policy makers globally are taking to address the challenges. We’ll also explore the outcomes of COP26 and what this means for climate change.
- Communicating Climate Change
We’ll review some of the most common misinformation narratives and provide guidance on where to find reliable and up to date information. You will benefit from exploring how to make climate change relevant to your particular audience, alongside a range of tools to support your communications.
- A full-day virtual training session, for up to 15 delegates. (Note: the session can be delivered across two half day sessions).
- Interactive and includes a combination of theory and practical exercises, with opportunities for discussion and to ask questions.
- Course content and resources shared with delegates following completion of the course.
About the Royal Meteorological Society
The Royal Meteorological Society is the UK’s Professional and Learned Society for weather and climate. Working to strengthen the science and raise awareness of the importance of weather and climate, support meteorological professionals and inspire enthusiasts.
It plays a key role as the custodian of both the science and the profession of meteorology in the UK and has an important role to play internationally as one of the world’s largest meteorological societies. The Society is owned by its membership but exists for the benefit of all. Programmes of work are broad and diverse, with activities and events held for members, the general public, educators, policy and decision makers and the wider meteorological and climate community.
To find out more about the Royal Meteorological Society, discover a wealth of weather and climate resources and to become a member, please visit: rmets.org
Our training is delivered by a number of experts in climate science including:
Prof. Liz Bentley is Chief Executive of the Royal Meteorological Society. She has been working in meteorology for over 25 years as a research scientist, forecaster, trainer, manager and in communications. Liz has worked at the Met Office, BBC and in Government before joining the Royal Meteorological Society in 2008 as Head of Communications and more recently as Chief Executive. Liz delivers over 150 media interviews each year providing explanations and information about weather and climate.
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