Resource Details

Overview

The Benchmarking Survey is the most comprehensive source of KPIs for the PR industry in the UK, helping consultancies see how other PR organisations are adapting to the current economic climate and to understand what lessons can be learned as the industry continues its recovery. The report, sponsored by Kingston SmithW1, provides an exhaustive list of key performance indicators covering everything from industry drivers and new business performance to a range of Financial and HR KPIs from profit margins and income growth through to churn, redundancy and salary rates.

The HR survey covers:

• Salaries and redundancies
• Maternity and paternity leave policy
• Recruitment policies