This online seminar explains the increasing value of personal rapport with key media and describes how to establish relationships with journalists and editors, and how to maintain them.
Building an Internal Communications Campaign that Works
This webinar is designed for beginner-to-intermediate communicators. It will give you the knowledge and confidence to develop a low-cost, effective internal communications and engagement campaign
SEO has become one of the most widely discussed topics in PR circles. However, many PR professionals remain unaware of exactly how search works - or how SEO techniques might be realistically incorporated into a PR programme.
Getting maximum impact from a disappearing PR budget
The online seminar will take you through the ways to develop public relations on a shoestring but still make an impact and to see the opportunities that lie in front of you.
How to manage your time and workload more effectively
This online course will help you become more streamlined in the way that you work, offering practical advice to help navigate through today’s busy and often stressful professional environment and get more of the important tasks done.
This basic overview of Google Analytics and Google Webmasters Tools will give attendees a sense of what they can achieve with the masses of useful data they provide to improve the work they do for clients.