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Clarion Communications

Agency
Rose Court 2 Southwark Bridge Road - London

Clarion Communications

About Us


Original thinking creates a lasting impression. We believe in the power of clever and creative ideas smartly researched and sharply executed to achieve memorable and measurable results.

Clarion is a full-service London, Glasgow and Edinburgh based PR agency with three decades of big brand experience. Our BRIGHT APPROACH™ leads us to create strategic, award-winning campaigns that leave a lasting impression.

Industry Sectors


Animal health/Veterinary, Associations/membership organisations, Automotive/motoring, B2B: business services, Charities/not-for-profit, Children/family, Cosmetics & toiletries, Digital/Internet Services, DIY, Drinks: Alcoholic, Drinks: Non- alcoholic, Electronic/electrical goods, Entertainment, Fashion: Design/manuf, Financial Services: personal finance, Fmcg: food, Fmcg: non food, Food:outlet/restaurants, Health & Wellbeing: fitness, Health & wellbeing: products, Household: Electricals, Household: Furnishing, Leisure: Arts, Leisure: Sport, Lotteries & Betting, Pharmaceutical: OTC, Professional Services, Retail: Stores, Retail: supermarket/convenience store, Technology, Tobacco, Transport, Travel/tourism

Disciplines


  • Community relations
  • Consumer communications
  • Corporate social responsibility
  • Crisis & issues management
  • Employee/internal communications
  • Media Relations
  • Trade relations
  • Travel

Specialist Services


  • Audio/video production
  • Communications planning
  • Creative advertising
  • Design
  • Evaluation
  • Marketing support
  • Media & presentation training
  • Media buying
  • Media monitoring
  • Message development
  • Online PR
  • Sponsorship
  • Strategic consultancy
  • Website development management

Partners and Directors


Amanda Meyrick, Chief Executive Officer, Sue Roberts, Managing Partner, Matt Stokoe, Managing Partner, Lynn Louca, Managing Partner, Rebecca Wainwright, Managing Partner, Clare Sutton, Managing Partner

Company Info


Parent Company

WPP Group

Number of Employees
45
Offices
Rose Court
London
123 Renfrew Road
Paisley

Contact Info


  • Rose Court
  • 2 Southwark Bridge Road
  • London
  • SE1 9HS

Primary Contacts


Lynn Louca


Our Work

Summary

Summer festivals had a tough call to make in 2020: what to do when no-one can physically attend? The Mull of Kintyre Music Festival (MOK Fest) was no different - it’s been attracting people from around the world to the southwesternmost tip of the Kintyre Peninsula in southwest Scotland every year since the early 90s, but lockdown put a stop to that. Clarion was tasked with making the online-only MOK Fest 2020 famous.

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Summary

Following a ‘trademark feud’ with rival M&S, Aldi’s unassuming Cuthbert the Caterpillar found himself at the centre of global media attention. Clarion were tasked to generate a second wave of impactful media coverage. We took Cuthbert to new heights - quite literally! – by marking his ‘freedom’ and ‘back on shelf’ status, in a world first caterpillar cake skydive for charity

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Summary

Tasked with generating wide-spread national media coverage to drive consumers to Aldi, Clarion identified a paw-ticularly good product that would be sure to send journalists wild - Doggy Ice Cream! Teamed with the help of some four-legged friends, we generated the ultimate picture story success.

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Summary

The idea of DIY can conjure up dusty, old, functional images of men with power tools with associations to Wickes at the receiving end, perceived as a more functional and less inspirational brand. Wickes’ 50th anniversary gave us an opportunity to drive the conversation of an evolving DIY landscape, becoming more stylish and inspirational, while also shining a spotlight on the Wickes brand messaging pillars – particularly that of an inclusive employer and retailer and a modern home improvement retailer.

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